jules.ca

telecom, technology and the occasional floobergeist

I’ve got an abundance of bits and pieces of canadian telecom and internet experience, and I am thrilled to be in a place in time when all is changing, technology is developing, and the status quo is being disrupted. 

Floobergeist is a word that is beginning to defy definition.  The more I roll that smooth pebble around, the more it becomes to mean. Floobergeist started out as the magic dust that turns dreams into ideas.  And then it began to encompass the zing that happens when you have conversations about those ideas. And now, it’s the whole evolution from dream to conversation, with each step improving the later and the former along the way.

Everyone aspires to good conversations. They can lead you to adventures you’ve never imagined, and to people you can twig with.

Let’s have a good conversation…

welcome.

Canadian Shoppers - We are Small but Mighty B!tchy

December 23, 2006  /  jules kivell

As I wrap the last of the pressies, I have a smug smile and a feeling of relief.  Again, for the 3rd year, I’ve been able to avoid shopping, and still managed to get presents and gifts bought for everyone on my list. In fact, this year I bought more than i budgeted for, and loved it all.


I’m the kind of girl who adores shopping, and abhors malls, people, parking and crowds. It’s all on-line baby, it’s all on-line.  I’m on a first name basis with my UPS dude, and the Canada post dolly.

Mark Evans talks about the canadian e-commerce chicken and egg scenario, and says that Canadians are browsers, and it’s impacting the Canadian ecommerce industry.  No retail store wants to set up an e-commerce site, because they are worried that no one will visit and buy. Canadians don’t really buy because there are no good canadian e-commerce sites. And it’s not been until recently that it’s become easier to buy from the US. Borderfree helps, but I want to see Borderfree help Canadian consumers buy stuff in the states (from sites who won’t ship to Canada), not just American retailers wanting to ship stuff to Canadians.

Hey Canadian Retailers, Guess What? I managed to buy only half of what I wanted from Canada. The rest came from the US.  Finally US e-tailers are figuring out how to ship to Canada on the cheap. They are eating your Canadian lunch, and if you dn’t get your Canadian shit together, the US e-tailers are going to be eating your dinner as well. How much do you think an average Canadian Family spends at Christmas, all told? I’d say between $2000 and $5000. Aren’t you sad that most of my spend went to the US?

The average Canadian spends about $900 on Christmas presents each year, or roughly $30-billion altogether: more than annual sales of tobacco, alcohol and lottery tickets, combined.

Where did I buy good stuff?
Canadian retailers who really need to get their e-commerce shit together (and don’t deserve my link):
  1. Canadian Tire - don’t be an ass and tell me there are only certain things I can buy online.
  2. LaSenza - you can do better - especially with the LaSenza Girl Site
  3. Le Chateau - you simply suck. Thanks for a *window* into what you have in your stores, so I can look before I leave the house.
  4. Pier 1 - yes Pier 1, there really is a Canada.
  5. Urban Barn - your stores are nifty, you are an outstanding competitive force for Pier 1 and The Pottery Barn.  Best of all, you are Canadian. Get your ecommerce mojo together! You aren’t so good that I *HAVE* to shop live in your store.


I don’t particularly care if you’ve been naughty or nice, just have a reasonable on-line shopping cart, ship to Canada and Santa Jules will make sure you get something good in your stocking.

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